- IF you work at a community college or other type of 2-year school, and
- IF your job is related to online education in any way,
- THEN you and your organization should be members of the Instructional Technology Council.
The ITC is an affiliated council of the AACC, the American Association of Community Colleges. They are THE organization with the closest ties to online education at two-year schools.
Many of my regular readers are already members of the ITC, because that’s where you and I met. I attended my first ITC eLearning conference in February 2004 in San Diego. Now, more than 21 years later, I’m still a huge advocate for the ITC. I hear that the 2026 conference will be in Austin, Texas in February. If there’s any way that I can make it to Austin to see dozens of good friends, I’ll be there.
There is no other online education organization that is devoted to professional development of community college educators. This is THE ONE! If you work at a 2-year school and you support one of the organizations that primarily focuses on 4-year schools and grad schools, then you are doing this wrong. Very wrong. Sorry, not sorry.
Annual membership dues are only $520 for public institutions that primarily offer a two-year associate’s degree or diploma. With that institutional membership you can have an unlimited number of employees with access to ITC services such as webinars, podcasts, Tuesday Talks, member pricing for the annual conference and much more. When I was on the Board I argued unsuccessfully that the dues were too cheap. Being the lowest cost provider in a space is not often the best place to be, but 15 years later their dues are still very low. You’d pay much more for a membership to any other organization and that org would NOT be focused on two-year schools.
After that first conference in 2004, it took me a while to return. I was a presenter at the 2007 ITC conference in Albuquerque. Those were the heydays of Web 2.0 tools, and my presentation was a hit, if memory serves. That exposure led to me being elected to the Board of Directors with my first term starting in summer 2007. I attended my first board meeting that June in Annapolis.

One year later at the conference in St. Pete Beach, they asked me to do the opening keynote. I was honored to be chosen for my first time on the main stage. I forget who the other keynote speakers were, except for Myk Garn who I met at the conference. We’ve been friends and collaborators ever since.


My presentation that year was my first offering of something that became a standard for me at other venues: “eLearning Mythbusters.” At that time clickers were all the rage, so I used them to get a couple hundred audience members engaged in deciding (kinda) whether many of the things that people were saying about eLearning were truths or myths. It was fun and led to great conversations.

One of the things that I brought to the board was an awareness of a younger crop of movers and shakers in EdTech. Starting with the 2008 conference we started bringing in more cutting edge speakers, younger speakers, think more like new school than old school. For example, here’s the list of keynoters for three of the four years I was on the board:
- Bryan Alexander 2009
- Brian Lamb 2009
- Jim Groom 2010
- Jared Stein 2010
- Nancy White 2010
- Alan Levine 2011
- Maria Anderson 2011
- Cole Camplese 2011
- David Wiley 2011



I was also honored to serve as a faculty member for the ITC Leadership Academy. The highlight of this experience was the 2010 Academy held in Portland, Maine. A great group of students/leaders and a faculty made up of most of my favorite board members. The ITC Leadership Academy is still going strong today and I still recommend it unequivocally for any young and inspiring eLearning leaders in the two-year schools.



I also had the pleasure of being on the debate stage twice for the ITC Grand Debate at the conference. In Portland in 2009, I gave the con argument for the debate topic, Resolved: Second Life will be the Second Coming for Higher Education (actually it was: Virtual Worlds are the Second Life for Online Education). Second Life was all the rage, but it also seemed so fake and unnecessary (to me anyway). You can read more about it in this old post on this site. My favorite line from the debate was and still is: “Does FERPA apply to a furry?”
The second time at the Grand Debate was in 2017 in St. Pete Beach. My opponent was a delightful faculty member from St. Petersburg College and we went toe-to-toe on the topic of whether online faculty could be (or should be allowed to be?) online-only, in other words, whether it was appropriate for faculty to work remotely from the campus. Having managed several faculty members who had been doing exactly this for several years, I was happy to take the Pro side of the debate.
Resolved: online faculty should be rooted and engaged in the traditional campus experience.
The debate moderator was my friend and ITC Board Member Michael Catchpole, which was also the case in 2009. Michael was an excellent moderator and a fixture at ITC conference debates for so many years. Inside Higher Ed wrote a piece about the Debate prior to it occurring. A highlight (in my mind) was when Michael read my bio during the introductions. The Orange Menace had just been inaugurated about a month earlier, so my intro had a definite Trump angle. It included thing such as “Barry is really, really, really, really, really smart, or at least that’s what people are saying!” and “One of his latest campus projects is to build a wall around the administration offices, and have the faculty union pay for it!” Good times, much less fashy than we find ourselves here in 2025.
I absolutely won the debate based on audience vote, but my opponent was so awesome that Michael declared it a draw (she was just stuck with the weaker position). I couldn’t argue with him and probably would have done the same thing in his shoes. Of course my position was proven as superior just a couple years later when COVID required everyone to teach remotely. The argument in the debate was that they couldn’t effectively do their jobs as faculty members. Everyone knew that was bullshit, they just didn’t want them to do this job remotely.
Fast forward to ITC eLearning 2022 in Las Vegas where I had the honor being the keynote speaker. My presentation title was “Is Online Education Dead? Or Just Dying?” You can learn much more about this session in two posts on this site: part one and part two. After starting the session reading my own obituary, we continued to examine what’s dead and what’s dying about online education and EdTech more generally. Lots of fun material to work with in this arena, IMO.

Other eLearning conference highlights include:
- 2012 Long Beach: some of my best friends and I did a Digital Story Slam breakout session, with each presenter using a different digital technique/tool for their story. Co-presenters included Michael Amick, Kari Frisch, Audrey Williams, Kyle Mackie, Howard Beattie, and Matt Evins. It was a blast.

- 2010 Fort Worth: the most fun was a dinner with a bunch of friends and the “Persian Jokes” that were told by our new friend who was originally from Iran. The conference was great, but that evening spent with so many smart people was very memorable.
- 2008 in St. Pete Beach I held a beach party for members from my North Central district, along with other friends and Board members. The best part of ITC is getting to know all the great people.


2004 in San Diego north county: Quality Matters was just finishing their first year of their FIPSE grant and they held a half-day workshop where they shared version one of their course quality rubric. I took that back to Lake Superior College where we adopted a similar project and process that met our needs for peer review of online courses. That process is till in place today, called POET (Program for Online Excellence in Teaching.) That program alone has been worth much more than all the dues paid over the years to ITC.
Okay, okay, I know this is another long one, but I could go on and on about the ITC. Supporting this organization is important to the future of online education in two-years schools. It’s Barry Approved!
Filed under: Conference, Higher Ed, Online learning | Tagged: education, higher-education, learning, news, teaching | Leave a comment »

















